The Middle Market Institute has a single goal: to help talented, well-managed companies overcome challenges that can derail or misdirect their growth. The Greater Houston Partnership identifies companies as the backbone of economic growth in the region — for whom the Middle Market Institute is an important resource aiming to enhance the success of this select group.
Website
Featuring Event Calendar/Registration, Blog (+ Curated Publications & Articles) and Sponsor Spotlights
Branding
Establishing brand across mediums to include website, marketing collateral, event materials, video intros, and email
Promotional Collateral
Digital and print collateral including special invitation to join (with variable card pack), white-papers, and event programs and flyers (featuring speaker content)
E-Newsletter & E-vites
E-newsletters featuring latest articles and E-vites to Middle-Market Institute speaker events and classes
Promotional Videos
Focusing on key aspects of Middle Market and featuring subject-matter experts from various banks and investment banking firms